Wednesday, February 13, 2013

Crisis Management

(2/13/2013) Even though we know mistakes in business happen everyday, but a Carnival cruise stranded on the sea is really testing the crisis management of this company. This cruise ship is expected to be towed back to Mobile, AL tomorrow. Though people can use facebook or twitter to be in contact with their friends and families to let them know the people on board are fine, but the social media is also broadcasting the mess around the world. In the social media era, if a company does not know how to react a crisis and handle it well, it will be hemorrhage of business reputation and public trust.


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