Thursday, April 2, 2015

Amazon Dash, Will It Be Successful?

(4/2/2015) I just heard about Amazon Dash today, that was a not-so-successful product. But check Amazon Dash out, it has built-in microphone for voice searching, barcode scanner, and WiFi function, you can scan or search and let Amazon know what you need. Amazon just launched new Dash Buttons, it covers more than 200 popular brands and products with free Dash Buttons available to its PRIME members.

Will this concept of smart-shopping be successful? From its concept, it is a very powerful tool for manufacturers, especially for big brands. But some smartphone applications has similar capabilities: scan barcode, search where to shop online or locally. They could not make a big splash so far. But I think an application or device from Amazon and Walmart like this "Dash" button may really change the way we shop in the future. Isn't it scary? Now the firms not only know what you buy, they even know how fast you use their product.







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