Conscious Innovation - Edible Six-Pack Rings

(5/19/2016) We have seen several pictures showing animal stuck in 6-pack rings. In the future, animals who are stuck with it may be able to rescue itself by chewing the ring. Saltwater Brewery makes the new 6-pack rings from their brewing byproducts (grains) and they are willing to share their innovation with big breweries.

Before animals got stuck for their whole life

Now, they can enjoy a good meal when stuck.

Southwest Gives Old Airplane Seats New Life

(5/25/2015) Sometime being nice just needs to be creative and it costs nothing. Southwest Airlines's old chairs were destined to landfills when they have done their services. By soliciting creative utilization of its usage, now the real leather from old Southwest Airlines chairs becomes free shoes and soccer balls for some kids in poor African countries.

 

Wegmans Improves Its Bottom Line By Helping Employees Shrink Their Waistlines

(8/6/2013) There is benefit to help employees to become healthy. Smart companies like Wegmans Supermarket have started their way. Employees in Wegmans can take yoga class and receive nutrition counseling. Research says employees in such companies are less likely to switch companies.

Starbucks Tell Anti Marriage Equality Investor: Buy Other Companies.

(3/22/2013) What a brave and great response from Starbucks' CEO, Howard Schultz, when an investor challenged Starbucks' position for supporting marriage equality! The followings are from the NPR's report:

At the company’s annual meeting Wednesday, shareholder Tom Strobhar suggested that the boycott had indeed bled the company of value.

“In the first fill quarter after this boycott was announced, our sales and our earrings — shall we say politely — were a bit disappointing,” he said.

CEO Howard Schultz shot back that the decision to back gay marriage was not about the bottom line, but about respecting diversity. He said the company had delivered a healthy return last year, boycott or no.

“If you feel, respectfully, that you can get a higher return than the 38 percent you got last year, it’s a free country. You can sell your shares of Starbucks and buy shares in another company. Thank you very much,” he said, to loud applause from the audience.