Monday, September 9, 2013

Bigger is Always Better?

(9/9/2013) Is bigger in business always better? In many industries, main players seek to grow bigger to gain cost leverage (Economy of Scale) or synergy while merging with other business. For some, like Microsoft (NYT), it might have been grown too big. Microsoft is not just the leader in the PC operating system and office software. Microsoft is almost in every corner of technology landscape: Bing search engine, Xbox game consoles and games, Skype in VOIP phone call, Windows phone operations system, and now they will manufacture smartphone hardwares too. This New York Time analysis points out that Microsoft is so big that it may not be able to find a CEO who can really turn this company around. Read more for their analysis.


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