Apple's One SIM to rule them all

(10/21/2014) One thing inconvenient to cell phone users in the US now is that the cellular phone often works for only one or two wireless service provider. Your Verizon iPhone won't work on AT&T network. This limitation seriously damage the 'portability' of devices when users want to switch to another service provider for various reasons (fee, coverage, service quality...). Now Apple silently wants to remove this limitation and take back the control back to users (and Apple, of course).

Two month ago, if you buy an iPad and want to be always connected, you have to decide which wireless provider (AT&T, Verizon or Sprint...) you have. Now in Apple iPad Air 2 available in the US and UK, you don't have make this decision anymore since it has Apple SIM card embedded.

Apple says "you can choose the plan that works best for you — with no long-term commitments. And when you travel, you may also be able to choose a data plan from a local carrier for the duration of your trip"

Definitely the wireless service provider won't be happy about Apple's move since they will gradually lose grips on their users. It's a victory of Apple and Apple's users.